Discover the 12 steps to dramatically better presentations ‘This innovative book shows you how to get the thinking right so that your presentations are clear, engaging and impactful. An easy-to-follow process with big results. It has transformed the way my company approaches presentations.’ Dominique Vercraeye, Managing Director, TNS Belgium
Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious "design ability". Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of Design, from hardware to software product design, from architecture to Formula One design. The book offers new insights and understanding of design thinking, based on evidence from observation and investigation of design practice. Design Thinking is the distillation of the work of one of Design's most influential thinkers. Nigel Cross goes to the heart of what it means to think and work as a designer. The book is an ideal guide for anyone who wants to be a designer or to know how good designers work in the field of contemporary Design.
SYNOPSIS This book is the product of a lifetime of study, practice, and observation of design focused upon a considerate reaction to various issues that have emerged over the past 10 years. It is circumscribed by current experiences of teaching and observations of practice and administration from the point of view of an experienced practitioner transplanted to academia. With a wide worldview and often tongue in cheek, free commentary is offered on design issues and the context of their application and exploration. The book thematic is not focused on being a design treatise but rather upon offering an analytical argument about conditions and dynamics often seen as deleterious to design outcome and educational success. The passionate engagement of the author with design and its educational context as well as an active dialogue with local community by way of a newspaper voice serve well to present a discussion that is both informed and energetic.
Based on extensive research studies from the fields of communication, marketing, psychology, multimedia, and law, Advanced Presentations by Design, Second Edition, provides fact-based answers to the most-often-asked questions about presentation design. The book shows how to adapt your presentation to different audience personality preferences, what role your data should play and how much of it you need, how to turn your data into a story, and how to design persuasive yet comprehensible visual layouts. The book's accessible 10-step Extreme PresentationTM method has been field-tested in organizations such as Microsoft, ExxonMobil, HJ Heinz, PayPal, and the Executive Office of the President of the United States. Written from the perspective of a marketer and business manager, this new edition offers practical, evidence-based advice for bringing focus to problems and overcoming challenges. The book offers practical guidelines for: Structuring Stories: The book presents the SCORE method for sequencing data (Situation, Complication, Resolution, Example) into a powerful story that grabs the audience's attention at the beginning and holds it through to the end. Using Graphics: The author provides numerous examples of charts and other graphics, explaining which can help you best present your data. Setting Goals for Presentations: The book reveals why it's important to set measurable objectives for what you want your audience to think and do differently after your presentation. This comprehensive resource offers a proven process for creating a presentation that gets noticed and compels your audience to take action. Praise for Advanced Presentations by Design "Shocking but true: You don't have to be Steve Jobs to create presentations that your audience will enjoy and that will also get you results. Even for everyday presentations, I've found that Dr. Abela's unique approach helps you replace crushingly dull and overlong presentations with fresh work your audience really cares about and that you actually enjoy creating!" —Sanjay Acharya, Vice President, Akamai Technologies "Advanced Presentations by Design is the best researched book on presentation design that I've ever had the privilege of reading. I recommend it for those of you who want the confidence of knowing how best to plan and design successful presentations." —Gene Zelazny, author, Say It with Charts and Say It with Presentations "This book is essential for any executive who doesn't have time to wade through sixty-page PowerPoint decks. You will want to make this book required reading for all your staff." —Stew McHie, Global Brand Manager, ExxonMobil
This text follows the structure and content of the Edexcel specification, and supports both Foundation and Higher students. The student book includes practice exam questions, activities, and tips to help students practice what they have learned.
This book draws from philosophy, psychology, object studies, and design theory to articulate the intersection of design thinking and human experience. When designers talk about related fields, they often mention anthropology, cognitive science, psychology, information science, etc., but philosophy is usually left out. Why? Why don't we talk about philosophy as a contributor to the understanding of design, especially when phenomenology, the philosophical study of human experience, has contributed so much to our understanding of the interrelation between humans and technology? Design for Dasein attempts to apply phenomenological thinking to design in order to further inform what designers (especially what we might call "experience designers") do in their day to day work. Many activities designers perform every day can be traced back to insights from phenomenology. Activities like user testing, prototyping, sketching, interaction models, personas, interviewing, ethnography, participatory design, and processes like design thinking and lean UX all have phenomenological roots. The book will highlight these connections and explore how they contribute to designing better experiences, providing the reader with new ways of thinking about his or her work, and new strategies for designing systems for both present and future scenarios.
A Guide to Graphics, Models and Presentation Techniques
Author: Maureen Mitton
Pubpsher: John Wiley & Sons
Develop the skills you need to deliver presentations that sell. This unique resource focusing on the visual design and presentation skills of the interior designer, offers thorough, process-oriented coverage on the planning, layout, and design of interior building spaces, complete with a broad range of real-world examples. The author's accessible, how-to approach guides you through a variety of techniques for executing creative and successful design graphics, models, and presentations. She includes the latest information on CAD and digital portfolios, as well as Web page design. Dozens of high-quality, full-color illustrations highlight step-by-step instructions detailing techniques and approaches. This is the only book to follow FIDER accredited course requirements, covering all three required subjects. Order your copy today.
Design thinking is a powerful process that facilitates understanding and framing of problems, enables creative solutions, and may provide fresh perspectives on our physical and social landscapes. Not just for architects or product developers, design thinking can be applied across many disciplines to solve real-world problems and reconcile dilemmas. It is a tool that may trigger inspiration and the imagination, and lead to innovative ideas that are responsive to the needs and issues of stakeholders. Design Thinking: A Guide to Creative Problem Solving for Everyone will assist in addressing a full spectrum of challenges from the most vexing to the everyday. It renders accessible the creative problem-solving abilities that we all possess by providing a dynamic framework and practical tools for thinking imaginatively and critically. Every aspect of design thinking is explained and analyzed together with insights on navigating through the process. Application of design thinking to help solve myriad problems that are not typically associated with design is illuminated through vignettes drawn from such diverse realms as politics and society, business, health and science, law, and writing. A combination of theory and application makes this volume immediately useful and personally relevant.